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Web Design Rochester NY – Custom quality Web sites, competitively priced & built to last.

Our Web design team focuses on creating intuitive and logical information design. Web Usability studies prove that if users cannot find the content they're looking for — even if it is on your site — they will quickly go elsewhere, depriving you of a customer. Good information labeling and consistent navigation help you retain your audience and achieve your business goals.

Our Web design team creates a distinctive, compelling look and feel for your Web site. Whether your site needs a whole new look or needs to be consistent with your existing collateral, we create Web solutions that fit your needs. Your Website will download quickly in a variety of platforms and browsers, be easy to navigate and enhance your brand.

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Our Essential Website Building Blocks:

Utilize CSS (cascading style sheets) for page layouts

Streamline Web construction plus ensure a consistent look and feel throughout your site.  Style sheets define classes of colors, fonts, positioning and spacing.  These styles are attached to all of your page elements unifying the design of your Web site throughout.  Web pages designed with CSS are lighter and download faster than table-based layouts. Web design with CSS provides visitors improved usability and personalized user experience.

Implement a structure of shared Web objects and elements

Sharing Website navigation and graphics between pages enables quick Web site updates and dynamic development.  We can also enable the ability to update specific Website content via Microsoft Word or Excel. For example a "What's New" section or a "Calendar" page can be modified direct from your desktop.

Quicken page load times...Optimize images & standards based XHTML code

Web documents are written using markup languages, such as XHTML.  These languages are defined by technical specs, and grammar.  The act of checking a document against these constraints is called Web page validation.  Validating Web documents is an important step which can dramatically help improving and ensuring quality.  We avoid the temptation of using "gratuitous" Flash, and always compress graphics & images.  This (in combination with standards based code) helps get your pages in front of those "quick to click" customers.

Incorporate SEO (search engine optimization) strategies

Pretty Websites are nice, but you need to make sure customers can find them. LaJuett is well versed in the latest search engine optimization techniques.  It all starts with clean html code, plus special attention to detail. Check out our SEO packages.  We also use Google Sitemaps to inform Google's crawler about ALL your Web pages, helping people discover more of your website.  We can also help you implement a Google AdWords strategy to connect you with new customers at the precise moment when they're looking for your products or services.

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